A bit about me...

I’m a concept-driven, experienced Creative Director & Designer based in London, and sometimes Los Angeles (Green Card Holder).

I’ve worked on a wealth of branding and rebranding (yes, there is a difference), advertising and integrated projects for global clients across almost all sectors, both above and below the line. I work from conception to the finished product across TV ads, gaming, graphic novels, branded socks, low-carb bread and bespoke teapots.

Although I’m confident in producing the work myself, I also work with Tortured Writers, Lofty Planners, Incredible Illustrators, Argumentative Artists, Finicky Photographers, Maudlin Musicians and Detailed Developers. I’m happy to lead creative teams, designers, and studios.

I've won a few awards, and I’m not too bad with clients, either.

I'm currently creating a wide range of stellar purpose-led work with the team at BBD Perfect Storm in London for clients including Etihad, S+N, Majid Al Futtaim and Pepsico.